🚚 Urgent Mission
How does decision making change in the face of life threatening situations?
Following the 2014 Ebola outbreak in Liberia and Sierra Leone and the 2015 earthquake in Nepal, aid organizations realized their rapid response could be more efficient.
Scores of road vehicles were left behind in both cases, and costly response vehicles like helicopters were sometimes over utilized when other solutions were available.
Fleet Forum is the leading voice in fleet management, efficiency, and safety for NGOs globally. They were studying the response of the WHO, Doctors without Borders, and other aid organizations to examine both the emotional response of logisticians and the distribution of resources for the greatest impact.
They reached out to Antidote to find a new tool for non-profit logistics professionals to visualize and understand the impact of the policy of their critical work.
Antidote traveled to Geneva and ran a workshop with logistics managers at the World Health Organization in order to understand the breadth of experiences they faced day to day.
We compiled their feedback in conversation with our collaborators at Fleet Forum. Our collaboration led to a few key insights that needed more attention.
After running a series of tests with logisticians in the USA, Jordan, and Switzerland, we eventually created a 90 minute long experience where players made life altering decisions about where and when to send aid, and what preparation measures were most critical.
Urgent Mission was deployed in Copenhagen and Ethiopia, establishing it within the outreach toolbox Fleet Forum uses for their training workshops.